With the year 2020 coming up next – I think that with the passing of yet another decade – we are right now on the verge of something exciting and fresh! According to many trend reports, we will soon witness significant changes in our consumerist culture and as for working life. Now is the time to start planning for future crops based on the harvest of last year.
Today, in the middle of the hottest heatwave of the summer holiday season, I decided to finally put together this blog post on how to spot and choose the best digital agency or design team for hire. Outsourcing design is a growing trend – but how to choose the best people to execute a demanding UX/UI design project or other ambitious digital service design project with your own internal team?
Many companies are now becoming software driven and they need to deliver genuine value, build useable, intuitive and desirable interfaces so that people can operate them quickly and effectively with their mobile and other devices. This is harder than it seems and takes a great deal of time, skill and talent to achieve. Design sprints … Continue reading The Value of Design Sprints Explained
Recently, I have given a lot of thought to conversions. A static website may attract a lot of traffic, but unless there is an initial CTA (otherwise known as “call-to-action”), that traffic may be of no use at all. According to a recent study by Bain & Company, around 80% of companies say they are … Continue reading About Analytics, Conversions and On-Site Surveys
So the Steps Helsinki website finally got a complete makeover this weekend! Feel free to check the new site out at http://stepshelsinki.fi. ... I am fairly happy with the resulting look and feel, as well as with the new design-related photos and colors that I used in the design. Migrating the site over to a … Continue reading A Website Makeover Overnight and Other Recent Events
What are the major issues dominating the field of design right now? As the holiday season is now over, it is time to skim through the relevant details. Let’s get started with a few statistics. By 2017, a whopping 89% of marketing people expect customer experience to be their primary differentiator at the global and … Continue reading The Emerging Trends and Seismic Shifts in CX, UX and UI Design
With the unique Slush 2016 tech event of last week now behind us here in Helsinki, Finland sets out to celebrate a hundred years of independence in 2017. … Independence day celebration being about history and looking back on our accomplishments, 100 is a very nice round figure for not only reflection on the past … Continue reading Happy Independence Day 2017 Finland!
How to create an engaging website and increase conversion rates? According to psychologist Mihaly Csíkszentmihályi, great websites are really not about navigating content – they are all about staging an experience. The key, says Csíkszentmihályi, is a finely tuned sense of rhythm, involvement, and anticipation known as "flow". Csíkszentmihályi has famously stated that flow is … Continue reading Flow and Seductive Interactions