With the year 2020 coming up next – I think that with the passing of yet another decade – we are right now on the verge of something exciting and fresh! According to many trend reports, we will soon witness significant changes in our consumerist culture and as for working life. Now is the time to start planning for future crops based on the harvest of last year.
Today, in the middle of the hottest heatwave of the summer holiday season, I decided to finally put together this blog post on how to spot and choose the best digital agency or design team for hire. Outsourcing design is a growing trend – but how to choose the best people to execute a demanding UX/UI design project or other ambitious digital service design project with your own internal team?
Many companies are now becoming software driven and they need to deliver genuine value, build useable, intuitive and desirable interfaces so that people can operate them quickly and effectively with their mobile and other devices. This is harder than it seems and takes a great deal of time, skill and talent to achieve. Design sprints … Continue reading The Value of Design Sprints Explained
Recently, I have given a lot of thought to conversions. A static website may attract a lot of traffic, but unless there is an initial CTA (otherwise known as “call-to-action”), that traffic may be of no use at all. According to a recent study by Bain & Company, around 80% of companies say they are … Continue reading About Analytics, Conversions and On-Site Surveys
In “A Thousand Plateaus”, in a chapter entitled “Treatise on Nomadology: The War Machine”, Gilles Deleuze and Félix Guattari utilize the model of the game Go to illustrate the dispositions of the “war machine” – an array of conflict that is “exterior to the state”. What might be the implications of this notion when it … Continue reading Extrastatecraft, the Game of Go and Digitalization as an Oxymoron
So the Steps Helsinki website finally got a complete makeover this weekend! Feel free to check the new site out at http://stepshelsinki.fi. ... I am fairly happy with the resulting look and feel, as well as with the new design-related photos and colors that I used in the design. Migrating the site over to a … Continue reading A Website Makeover Overnight and Other Recent Events
Customers and the end users of services are obviously the best people to evaluate their experiences. This is the reason why the design of any new, innovative product or service should always be based on in-depth research on their lives, aspirations, desires and needs. By this kind of material I do not mean only data … Continue reading On the Relevance of Lifestyles in Service Design
What are the major issues dominating the field of design right now? As the holiday season is now over, it is time to skim through the relevant details. Let’s get started with a few statistics. By 2017, a whopping 89% of marketing people expect customer experience to be their primary differentiator at the global and … Continue reading The Emerging Trends and Seismic Shifts in CX, UX and UI Design
With the unique Slush 2016 tech event of last week now behind us here in Helsinki, Finland sets out to celebrate a hundred years of independence in 2017. … Independence day celebration being about history and looking back on our accomplishments, 100 is a very nice round figure for not only reflection on the past … Continue reading Happy Independence Day 2017 Finland!
This year, the Helsinki Design Week takes place from 1st of September to 11th of September. So this week I am very busy indeed, attending numerous design-related events. This year's theme for the event is "Better". Habitare, the most extensive annual design event is taking place in the Messukeskus Convention Center, and I have been invited … Continue reading The Helsinki Design Week and Other Recent Events
I had a sudden urge to write about the future of online retail and shopping online. What kind of trends will shape the future of online buying? According to Google, most online customer journeys now span at least five different channels. Furthermore, most people shopping online view and compare the items they wish to purchase … Continue reading About the Future of Online Shopping
Today, I attended an intriguing lecture by the architect Hella Hernberg, the author of the book “Helsinki Beyond Dreams – Actions Towards a Creative and Sustainable Hometown”. This book came out in 2012, as Helsinki was a World Design Capital. Hernberg is one of the key professionals behind initiatives that transformed the former cargo port of … Continue reading About Urban Planning and Ikigai
The Museums and the Web conference organized in the United States is now turning 20 years old. This year, the conference takes place in Los Angeles. Originally established by David Bearman and Jennifer Trant, this four-day event has become one of the museum industry’s most valuable gatherings. According to the Washington Post, there are roughly … Continue reading This Week in Los Angeles
What to do with abandoned, liminal spaces in cities? Should the city’s inhabitants be let to make use of them? And how to design a space where everyone feels welcome? These are some of the questions that I have been facing lately in conjunction with my university studies. … I have always been interested in … Continue reading Urban Explorations
How to create an engaging website and increase conversion rates? According to psychologist Mihaly Csíkszentmihályi, great websites are really not about navigating content – they are all about staging an experience. The key, says Csíkszentmihályi, is a finely tuned sense of rhythm, involvement, and anticipation known as "flow". Csíkszentmihályi has famously stated that flow is … Continue reading Flow and Seductive Interactions
Last week, I visited several design agencies in conjunction with the IXDA Helsinki Open Studios 2016 event. The most important takeaway of this event, in addition to making new friends, was to visit the various agencies in the field of digital service design, see what they are working on, and how. I met many interesting … Continue reading Designing for Happiness